Two career musicians and music business experts Brian Karscig- (Bands: Louis XIV/The Killers, ) and Nick Venti (Bands: Nicky Venus/Republic of Letters) imagined the first social media app for music- an app that ties all premium music services together allowing friends to share songs, playlists, music videos, and moments of their lives paired with music. BLKBOX openings a significant opportunity to attract users and give a new outlet for the monetization of music.